SHUHUA sports, a professional and scientific sports health solution provider。Innovation and development for more than 20 years, has become China’s fitness equipment industry leading enterprises. Our company adheres to the development idea of “intelligent products, sports and entertainment, scientific management”. In the whole industry, is the industry chain, marketing system and service system one of the most complete enterprises. Our products cover family fitness, commercial fitness, national fitness, physical training, fitness for the elderly, campus fitness and other solutions. And involved in training services, commercial space props and other areas. Meet the needs of all scenes, all the crowd sports, let the simple sports into everyone’s life.
In 1996, Shuhua founded jinjiang, a sports city in China.So far, we has invested and built four production bases in jinjiang, Quanzhou Taiwanese Investment Zone and shangqiu of henan province, and set up jinjiang, Shanghai two major operation center, the total size of 450,000 square meters. Has nearly 1000 sales and service outlets nationwide and has a leading marketing system in the domestic industry. At the same time, Shuhua gradually implements the brand internationalization strategy, and its global business involves more than 60 countries and regions including Europe, America, the Middle East and southeast Asia.
Over the years, Shuhua has cooperated with Shanghai Sports Institute, Beijing Sport University, Chengdu Sports Institute, CASM Sports Medicine Branch CASM, American Sports Medicine Association ACSM and many other famous experts to jointly commit to sports science research and own more than 150 technologies patents. In 2016, Shuhua launched a sports health service to provide users with sports ability assessment, scientific sports guidance and other services. At the same time, Shuhua and CASM introduced ACSM Chinese CPT Training and certification program to promote international advanced sports health concepts and methods.
Shuhua has been committed to promoting the development of the national fitness cause and the realization of the dream of becoming a sport strong country. From 2013 to 2016, Shuhua reached a strategic cooperative relationship with the Chinese Olympic committee and became a supplier of fitness equipment and massage equipment for the Chinese Olympic committee. From 2014 to 2018, Shuhua’s fitness equipment has been associated with the three Olympic Games, successively entering the “home of China” of the Olympic games in Rio and winter Olympics in Sochi and Pyeongchang. From 2015 to 2018, Shuhua and China bodybuilding association successfully held the national bodybuilding and fitness championship finals for four consecutive times, jointly promoting the development of bodybuilding in China. In 2017, Shuhua was awarded the title of “model unit of the national sports industry”. In the same year, Shuhua was designated as fitness equipment for the Brics summit in Xiamen. In the annual evaluation of “top 10 enterprises in China’s light industry fitness equipment industry” by light industry federation and China cultural, educational and sports products association from 2017 to 2018, Shuhua ranked first in total for two consecutive years. In 2018, it was awarded “the most influential brand in China’s fitness equipment industry”. In the same year, Shuhua signed a strategic cooperation agreement with the international middle school sports federation to jointly promote the development of youth sports. In 2019, we cooperated with the winter sports management center of General Administration of Sport of China to become the top partner of the international snow federation Beijing pulley World Cup. At the same time, our equipment were successfully settled placed in the winter sports center of General Administration of Sport of China “QinHuangDao” and “ShouGang park” training base and became the sponsor of the physical fitness competition.
In the future, Shuhua will continue to adhere to the core values of “integrity, hard work, innovation, and sharing” and actively respond to the call of the country to “speed up the construction of sports and promote the development of fitness for all”, and insist on providing users with higher quality products, perfect service and more scientific fitness guidance. Meanwhile we will promote Shuhua brand to the international market, and strive to become a great vision of “becoming the largest leader in the global sports industry”!